UNWTO selects Pochampally in Telangana as one of the best Tourism Villages
Pochampally village in Telangana about 50 km from here has been selected as one of the best Tourism Villages by the United Nations World Tourism Organisation (UNWTO), an official release from the office of Union Minister G Kishan Reddy said on Tuesday.
Congratulating the people of the village, Reddy, Union Minister of Culture, Tourism and Development of North Eastern Region (DoNER), said the prestigious award will be given on the occasion of the 24th session of the UNWTO General Assembly on December 2, 2021 in Madrid, Spain.
“On behalf of the people of Pochampally in particular and the people of Telangana, I am grateful that this award has been bestowed on the Village of Pochampally. I am also grateful to the Ministry officials in presenting the case for Pochampally and other entries effectively,” the Minister said.
Pochampally’s unique weaving styles and patterns received special focus through Prime Minister Narendra Modi’s mantra of Vocal 4 Local as a part of Aatma Nirbhar Bharat, he further said.
Pochampally in Nalgonda district is often referred to as the silk city of India for the exquisite sarees that are woven through a unique style called Ikat. This style, Pochampally Ikat, received a Geographical Indicator (GI Status) in 2004.
The Best Tourism Villages by UNWTO Pilot initiative aims to award those villages which are outstanding examples of rural destinations and showcase good practises in line with its specified nine evaluation areas. It also aims to support villages to enhance their rural tourism potential through training and access to opportunities for improvement.